Understanding Customer Behavior at Farmers Markets to Improve Farm Sales
Thursday, April 19, 2018 - 9:30am to 2:30pm
Please join us as we welcome the folks from GrowNYC’s FARMroots and Greenmarket Programs for this unique workshop for both farmers and farmers market managers. The workshop will start with both audiences together learning about GrowNYC’s Customer Behavior at Farmers Markets Study. After lunch, the two audiences will break apart, with the farmer audience diving into FARMroots’ research and presentation about ways to use POS systems, and the market manager audience learning how to measure customer behavior at their market and exploring how to use this information to support their market’s vendors.
More specifics about the workshop can be found here.